About Lilo Social
Lilo Social is a full-funnel e Commerce growth agency specializing in acquisition and retention for direct-to-consumer brands. With a team of over 75 professionals, we deliver best-in-class paid media, email marketing, and creative services to help brands scale profitably. We work across the entire customer lifecycle—from content creation and paid advertising to conversion rate optimization and retention marketing.
Our partnership-first approach has earned us a 90% client retention rate and recognition as an Inc. 5000 honoree for three consecutive years (2023, 2024, 2025). We are proud to be a Klaviyo Master Elite Agency, a distinction held by only 0.2% of Klaviyo's 6,500+ partners. To date, we have driven billions of dollars in attributed revenue for our partners.
The Role
As an Ecommerce Growth Lead, you will serve as the strategic quarterback for a pod of specialized marketers and the CMO-level partner to our clients. You will own the full growth vision and execution for your client portfolio, combining deep ecommerce expertise with exceptional leadership and communication skills. This role requires someone who thrives in complexity, thinks strategically while executing tactically, and finds fulfillment in both client success and team development.
What Success Looks Like
Consistent month-over-month revenue growth across your client portfolio through strategic planning and tactical execution
High client satisfaction and retention through proactive communication, strategic guidance, and trusted advisor relationships
A high-performing pod team that meets objectives, collaborates effectively, and grows professionally under your leadership
Efficient identification and resolution of growth obstacles through data analysis, strategic thinking, and cross-functional coordination
Responsibilities
Serve as the primary strategic partner and day-to-day contact for an assigned portfolio of ecommerce clients, maintaining trusted advisor relationships
Lead weekly client strategy sessions, presenting performance insights, growth opportunities, and strategic recommendations with clarity and confidence
Develop and maintain comprehensive growth strategies that span the entire customer lifecycle, from acquisition through retention
Monitor daily account performance and pacing against revenue targets, proactively identifying areas requiring adjustment or optimization
Lead and mentor a pod of specialized marketers (media buyers, retention specialists, creative strategists), setting clear objectives and fostering professional growth
Conduct deep-dive analyses of client businesses to identify growth constraints, competitive advantages, and expansion opportunities
Collaborate with your pod to establish weekly priorities and strategic initiatives aligned with quarterly and annual growth targets
Translate complex marketing performance into clear, actionable insights that inform client decision-making and resource allocation
Manage project timelines and deliverables across multiple workstreams, ensuring consistent execution and follow-through
Anticipate client needs and proactively develop solutions before issues escalate, maintaining a calm and solution-oriented approach
Partner with internal teams across departments to leverage agency expertise and resources for client benefit
Track and report on key performance indicators including ROAS, CAC, LTV, revenue attribution, and efficiency metrics across paid media, email, and SMS channels
Requirements
5+ years of experience in ecommerce growth marketing with a proven track record of scaling direct-to-consumer businesses
Demonstrated experience developing holistic growth strategies that integrate paid acquisition (social and search), email marketing, SMS, and conversion optimization
History of managing advertising budgets exceeding $100,000 per month across Meta, Google Ads, and/or Tik Tok platforms
Strong expertise in email and SMS marketing strategy, including lifecycle program development and retention optimization
Minimum 2 years of experience leading teams or managing cross-functional projects with multiple stakeholders
Expert proficiency with core ecommerce marketing platforms including Shopify, Meta Ads Manager, Google Analytics, Klaviyo, and Google Ads
Advanced analytical skills with the ability to synthesize data from multiple sources into strategic recommendations
Exceptional written and verbal communication skills, with the ability to present complex information clearly to diverse audiences
High emotional intelligence, including demonstrated ability to build trust, manage expectations, and navigate difficult conversations
Nice to Have
Agency experience or previous client-facing role managing multiple accounts simultaneously
Experience with data analytics and reporting tools such as Looker, Supermetrics, or Triple Whale
Proficiency with project management platforms including Asana or Notion
Experience managing subscription or loyalty programs for ecommerce brands
Track record of scaling brands from $1 M to $10 M+ or $20 M to $50 M in annual revenue
Compensation and Benefits 401(k) Retirement Plan : Fully customizable 401(k) with up to 4% company match Comprehensive Health Coverage : Fully-covered medical, dental, and vision insurance Generous Time Off : Competitive PTO policy and paid holidays to maintain work-life balance Wellness Benefits : Complimentary Headspace subscription and fitness stipend Fully Remote : Work from anywhere in the US Technology Supplied : Equipped with the latest laptop and necessary tools for success Professional Development : Opportunities for growth, training, and expanded responsibilities Compensation: Competitive salary commensurate with experience
