Engagement Strategist, Toronto

Last update 2024-02-21
Expires 2024-02-20
ID #1896300047
Engagement Strategist, Toronto
Canada, Ontario, Toronto,
Modified October 24, 2023


We all agree that our work has a positive impact on the lives of patients. Can you say that about the work you are doing? Maybe it’s time to think about engaging with AXON Clinical Studies.Our Clinical Studies team is seeking an experienced Engagement Strategist to work across our portfolio of clinical operations and medical affairs clients. This is a critical role that supports the team in developing strategies that not only reach but also engage meaningfully with audiences.As an Engagement Strategist, you will:Design, execute, and optimize world-class engagement strategies with healthcare professionals (HCPs), patients, caregivers, and other stakeholders. Play a crucial role in shaping the activation strategy solutions and enhancing our engagement and digital capabilities for our clinical studies and medical affairs clients.Be a go-to expert for designing and leading strategic aspects of client projects that drive engagement. Collaborate with multiple teams across AXON and our network to deliver innovative high impact solutions. We are looking for a motivated and curious individual who is keen to support the advancement of science through meaningful communications. If you have proven experience in designing engagement strategies and have strong communication and collaboration skills along with a passion for healthcare, please get in touch.ResponsibilitiesStrategic Planning:Collaborate with the Senior Leadership Team and Account Teams to develop comprehensive engagement strategies that align with the clients’ goals and objectives.Collaborate with our internal insights team to develop the optimal recommendations.Develop briefs and provide leadership in coordinating and overseeing an array of projects and tactics to ensure translation of plans into appropriate action.Create communication plans and omnichannel approaches that target and address the needs of diverse audiences, including study site teams and other HCPs, patients, caregivers, and other stakeholders.Contribute to coaching and mentoring other team members on engagement and digital strategy skills.Business Development and Client Relationships:Build relationships with clients as a key strategic partner.Drive the identification of new and innovation solutions that grow the breadth and depth of our work with clients.Participate as the engagement lead on new business pitches.Digital and Content Strategy:Lead the development of omnichannel recommendations (digital and non-digital channels)Bring expertise to project teams on digital channels, including paid and owned media, social media, websites, and Customer Relations Management (CRM).Monitor digital trends and implement innovative strategies to enhance audience engagement.Work closely with Manager, Content and Editorial to drive effective content strategy.Data Analysis and Measurement:Define measurement plans and performance indicators to assess the effectiveness of engagement strategies and collaborate with analytics colleagues.Analyze data and metrics to continuously refine strategies and optimize engagement outcomes.CandidateThe ideal candidate will have:A university degree in Marketing, Communications, or a related field; Master’s degree preferred.Minimum of 5 to 8 years of progressive experience in healthcare marketing engagement strategy, or related roles.Strong understanding of healthcare industry trends, HCP and patient dynamics, and effective engagement strategies.Proven track record of developing and executing successful engagement campaigns across multiple channels.Proven experience with healthcare omnichannel strategy development.Excellent in data analysis and leveraging insights to inform strategic decisions.Intellectual curiosity paired with affinity and aptitude for creative problem solving.Ability to work collaboratively in a fast-paced environment and manage multiple projects simultaneously.BenefitsAs well as the basic salary, great social events, and a culture of continual learning, our competitive benefits package includes:Competitive annual vacation allowancePrivate medical insurance (for you and your family)Life insuranceIncome protectionTravel insurance (for you and your family)Discretionary Exceptional Performance Bonus PlanAn annual “wellness” benefitPaid sabbaticals after 5 years’ serviceCompetitive location-based benefitsAXONAXON is a global healthcare communications agency that ignites change in healthcare. Through the power of life-changing communications, we contribute to medical advances that improve lives. At the core of every scientific innovation and advancement, there is a simple and compelling story to be told. We know how to tell that story, how to use the right tools to reach the right audiences at the right time, to provoke meaningful change.We specialize in advising clients on medical affairs, clinical studies, real-world evidence, marketing, advocacy, and communications, all underpinned by insights and creative strategy. AXON has an international reach, with offices in Copenhagen, London, New York, and Toronto, and a worldwide affiliate network. Established in 2002, we have a deep heritage and expertise in healthcare strategy and communication, and we continue to learn and grow in the fast-changing healthcare sphere. AXON is proudly an AVENIR GLOBAL company.Equal OpportunitiesAXON is committed to a policy of equal opportunities and non-discrimination. At all times we aim to recruit, develop, and promote the very best people, basing judgment solely on suitability for the job.ApplyIf you are interested in applying, please submit a resume. We thank you for your interest in AXON; however, only candidates considered for an interview will be contacted. If you require a special accommodation, please advise the Human Resources Manager or Hiring Manager during the hiring process.

Job details:

Job type: Full time
Contract type: Permanent
Salary type: Monthly
Occupation: Engagement strategist

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